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September 2025
Labor Day Update & Pricing Changes

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🎉 Happy Labor Day & Pricing Update (September 1st)

Happy Labor Day to all our hardworking developers and customers! 🇺🇸We’ve updated our starter tier pricing to better reflect the infrastructure costs of our API. As always, all existing customers on the previous pricing plan have been grandfathered in, so there’s no price increase for current users.New customers will see the updated pricing on our website, while existing customers continue to enjoy their current rates. We appreciate your continued support and trust in our API!
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August 2025
EIC Support, Enhanced Retrieve Endpoint, Wordmark Improvements

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🧾 Invoice Management Now Available (August 31st)

You can now view and download invoices directly from the developer portal.

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🌐 Website Redesign & Developer Portal Integration (August 27th)

We’ve completely redesigned our website and moved away from Framer for brand.dev into a fully custom NextJS landing page + blog. More importantly, developer.brand.dev has been removed since the developer portal is now baked directly into the main website for a seamless experience - no more jumping between different domains to manage your account and access docs.

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Developer Portal Updates (August 21th)

Added seamless plan upgrades and downgrades without requiring cancellation first.

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🎮 API Playground Enhanced with Contact, Industry, NSFW Data (August 20th)

Enhanced our API playground to now showcase contact email, contact phone, industries, and all backdrops for a complete preview of available brand data.

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🏭 EIC (Easy Industry Classification) Support (August 19th)

We’ve added EIC (Easy Industry Classification) support to our brand retrieve endpoint, providing you with standardized industry categorization for any brand. This feature helps you automatically classify companies into specific industries and subindustries for better data organization and analysis.New Response Field:
  • industries.eic - Array of industry classifications with both industry and subindustry information
Example Response:
"industries": {
  "eic": [
    {
      "industry": "Aerospace & Defense",
      "subindustry": "Defense Systems & Military Hardware"
    }
  ]
}
View the complete documentation here

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🔍 Enhanced Retrieve Endpoint with Name & Ticker Support (August 18th)

We’ve expanded our retrieve endpoint to support fetching company data by name and ticker symbol, giving you more flexibility in how you access brand information.New Query Parameters:
  • name - Company name to retrieve brand data for (e.g., ‘Apple Inc’, ‘Microsoft Corporation’). Must be 3-30 characters. Cannot be used with domain or ticker parameters.
  • ticker - Stock ticker symbol to retrieve brand data for (e.g., ‘AAPL’, ‘GOOGL’, ‘BRK.A’). Must be 1-6 characters, letters/numbers/dots only. Cannot be used with domain or name parameters.

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🖼️ Enhanced Wordmark Extraction (Aug 10)

We’ve significantly improved our support for wordmark extraction by updating our image pipeline and refreshing our brand database.
  • Updated Image Pipeline - Enhanced algorithms for better wordmark detection and extraction
  • Massive Data Refresh - Refreshed over 500K domains to extract wordmarks from their brand data
  • Better Coverage - More brands now have accurate wordmark representations available

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🔧 API Key History Fix (Aug 4)

Fixed a critical bug where rotating API keys would completely clear your call history. This update works retro-actively as well.
  • Preserved History - API call history is now maintained across API key rotations
  • Organization-Level Tracking - History is tied to your organization, not individual keys
  • Seamless Key Management - Rotate keys without losing valuable usage analytics
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July 2025
High-Res Logos, API Cleanup & Quality Improvements

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🛡️ NSFW Content Detection (July 22nd)

We’ve added a new is_nsfw parameter to the brand retrieve endpoint to help businesses automatically detect and filter out pornographic or NSFW content, ensuring your platform stays safe and professional.Check it out in the documentation

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🖼️ Crystal Clear Logos (July 21st)

We’ve upgraded our image pipeline to ensure all returned logos are crisp, high-resolution, and ready for any display size.
  • Enhanced Resolution Detection - Our pipeline now prioritizes high-DPI logo sources
  • Smart Upscaling - When needed, we intelligently enhance lower-resolution logos
  • Quality Filtering - Automatically filters out blurry or low-quality logo variants

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🚫 Search API Deprecation - Quality Over Quantity (July 20th)

Sometimes the hardest decisions are the right ones. We’ve made the tough call to deprecate our search API endpoint effective immediately.Why We’re Doing This:Let’s be honest - we believe in shipping features that actually work, not half-baked solutions that leave you frustrated. After extensive analysis, we discovered that our search API wasn’t meeting the quality standards we (and you) deserve. Rather than keep a subpar feature limping along, we’re pulling the plug to focus our energy on the APIs that truly deliver value.Our Philosophy:We’d rather have 5 rock-solid endpoints that you can rely on than 10 mediocre ones that make you question our competence. Quality over quantity isn’t just a buzzword for us - it’s how we sleep well at night knowing our API won’t let you down when it matters most.What This Means:
  • No More Search API - The endpoint is officially deprecated and will return a 410 Gone status
  • Refocused Development - More resources dedicated to improving our core brand intelligence features
  • Better User Experience - No more confusion about which endpoints actually work well
  • Honest Communication - We’ll always tell you when something isn’t up to snuff

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📝 Developer Portal Feedback Widget (July 19th & 13th)

Multiple customers have brought up the issue of bad company names being retrieved, we’ve updated our pipeline to catch this earlier and ensure all retrieved titles are immediately usable for display. We’ve also added a feedback widget to our developer portal to make it easier for you to share suggestions, report issues, and help us improve the API.Feedback Widget

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🛡️ Enhanced Error Handling & DDoS Protection (July 10th)

We’ve significantly enhanced our API’s error handling capabilities and implemented robust protection against potential DDoS attacks to ensure better service reliability and security.Key Improvements:
  • Enhanced Invalid Endpoint Handling - Better error responses and logging for requests to non-existent endpoints, helping developers quickly identify and fix integration issues
  • Improved Input Validation - More comprehensive validation of API parameters with clearer error messages when invalid data is submitted
  • DDoS Mitigation - Advanced rate limiting and traffic analysis to detect and mitigate potential distributed denial-of-service attacks
  • Faster Error Responses - Optimized error handling pipeline reduces response times for invalid requests, improving overall API performance
  • Better Error Documentation - Enhanced error codes and messages to help developers understand and resolve issues more efficiently

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📝 Font Extraction Migration - Use Styleguide Endpoint (July 3rd)

If you’re currently using the retrieve endpoint to extract font information from domains, we recommend migrating to our new styleguide endpoint for enhanced typography data.Why Migrate?
  • More Comprehensive Typography Data - Get detailed font specifications including font families, sizes, weights, line heights, and letter spacing for all heading levels (H1-H4) and body text
  • Better Performance - The styleguide endpoint is optimized for design system extraction with faster response times
  • Future-Proof - This endpoint will receive ongoing improvements for typography and design system extraction
  • Enhanced Accuracy - More sophisticated font detection and analysis algorithms
What You’ll Get:The styleguide endpoint provides much richer typography information compared to the basic font data in the retrieve endpoint, here’s a small example:
"typography": {
  "headings": {
    "h1": {
      "fontFamily": "Inter, sans-serif",
      "fontSize": "2.5rem",
      "fontWeight": 700,
      "lineHeight": "1.2",
      "letterSpacing": "0.025em"
    }
  },
  "p": {
    "fontFamily": "Inter, sans-serif",
    "fontSize": "1rem",
    "fontWeight": 400,
    "lineHeight": "1.6",
    "letterSpacing": "0.01em"
  }
}
View Styleguide Endpoint Documentation

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🚀 Infrastructure Performance Upgrade (July 2nd)

We’ve been working to make our styleguide and screenshot APIs faster and higher quality. We added distributed caching, so repeat requests to the same domain are under 500ms. We also completely rewrote our styleguide extraction and screenshot generation pipelines to be much more efficient, resulting in 40-60% faster response times across both APIs for cold hits.
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June 2025
New APIs, Portal Redesign & Performance Boosts

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📸 Screenshot API Beta Launch (June 20th)

Screenshot API Now Live (Beta): We’re excited to announce our new Screenshot API, now available in beta! This endpoint allows you to capture high-quality screenshots of any website programmatically, perfect for building visual brand libraries, competitive analysis tools, or automated documentation systems.Key Features:
  • Flexible Screenshot Types - Choose between viewport screenshots (standard browser view) or full-page screenshots that capture all content
  • CDN-Hosted Images - All screenshots are automatically uploaded to our fast, reliable CDN and returned as direct URLs
  • Simple Integration - Just provide a domain and optionally specify full-page capture
  • High Quality Output - Professional-grade screenshots ready for immediate use
Perfect Use Cases:
  • Visual Brand Libraries - Automatically capture and archive website designs for brand analysis
  • Competitive Intelligence - Monitor competitor website changes and design evolution over time
  • Client Presentations - Generate current website screenshots for proposals and presentations
  • Documentation & Reports - Include live website visuals in automated reporting systems
  • Quality Assurance - Capture website states for testing and comparison workflows
  • Portfolio Creation - Build visual portfolios showcasing website designs and layouts
Try it now!

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🎨 Styleguide API Beta Launch (June 19th)

Styleguide API Now Live (Beta): We’re excited to announce our new Design System & Styleguide API, now available in beta! This powerful endpoint automatically extracts comprehensive design system information from any brand’s website, giving you instant access to their visual DNA.What You Get:
  • Color Palette - Primary colors including accent, background, and text colors
  • Typography System - Complete font specifications for headings (H1-H4) and body text including font families, sizes, weights, line heights, and letter spacing
  • Spacing Scale - Standardized element spacing values (XS through XL)
  • Shadow System - Box shadow definitions from subtle to dramatic effects
  • Component Styles - Detailed styling for buttons (primary, secondary, link) and cards with all CSS properties
Example Use Cases:
  • SaaS Dashboard Personalization - Automatically adapt your B2B software’s UI colors, fonts, and styling to match each client’s brand identity
  • White-label Product Customization - Instantly extract and apply client branding to create seamless white-label experiences
  • Personalized Email Campaigns - Use extracted brand colors and typography to create branded email templates that resonate with each prospect
  • Custom Onboarding Flows - Dynamically style your onboarding experience to match new users’ company branding for higher engagement
  • Sales Demo Personalization - Automatically theme your demo environment with prospect’s brand colors and fonts for more compelling presentations
  • Client Portal Branding - Extract design systems to create branded client portals that feel like an extension of their own website
Try it now!

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🎯 Developer Portal & Affiliate Program (June 12th)

  • Developer Portal Design: We’ve completely revamped the developer portal with a modern, intuitive interface that better reflects our brand identity. The new design features improved navigation, enhanced documentation readability, and a more cohesive visual experience across all pages.
  • Affiliate Program Launch: We’re excited to announce our new affiliate program! Earn 20% commission on all referrals when you help others discover the power of our API. Perfect for developers, agencies, and businesses looking to monetize their network while sharing valuable tools. Click here to sign up in 60 seconds or less.

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⚡ Performance Improvements (June 11th)

Data pipeline has been improved dramatically, on-demand API latency has dropped by 30% across the board.

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🚀 Prefetch Endpoint Launch (June 10th)

Prefetch Endpoint Now Live: Our new prefetch endpoint is now available for all paid customers! This powerful optimization tool allows you to signal that you may need brand data for a particular domain soon, dramatically improving response times for subsequent API calls.Key Features:
  • Zero credit usage - Prefetch calls are completely free for subscribed customers
  • Lightning-fast subsequent calls - Pre-warm our systems for instant data retrieval
  • Perfect for user onboarding - Prefetch as soon as a user signs up for optimal experience
  • Simple integration - Just POST to /brand/prefetch with the domain
Ideal Use Cases:
  • Pre-load brand data during user registration flows
  • Optimize performance for high-priority domains
  • Reduce latency in real-time applications
  • **Enhance user experience with instant data availability

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🎛️ New API Parameters for Enhanced Control (June 8th)

We’ve added two powerful new parameters to give you more control over your API requests:maxSpeed Parameter (Fetch Brand endpoint only):
  • Optional boolean parameter that optimizes API calls for maximum speed
  • When set to true, the API skips time-consuming operations for faster response
  • Perfect for use cases where speed is prioritized over comprehensive data collection
  • Trade-off: Faster response times at the cost of less detailed information
Click here to view the documentation.timeoutMS Parameter (All endpoints):
  • Optional timeout control in milliseconds for all API requests
  • Set custom timeout values from 1ms up to 300,000ms (5 minutes maximum)
  • Requests exceeding the specified timeout will be aborted with a 408 status code
  • Ideal for applications with strict response time requirements or custom retry logic
Click here to view the documentation.

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🤖 AI Query API Release (June 6th)

AI Query API released: Our AI Query API is now officially live! This powerful new endpoint allows you to intelligently extract and query specific information from any website without the technical complexity of web scraping.Perfect for populating customer accounts with key business information such as:
  • Use cases and service offerings
  • Case studies and success stories
  • Mission statements and company values
  • Legal frameworks and compliance information
  • Team information and company background
  • Product details and specifications
We handle all the heavy lifting including JavaScript rendering, bot protection bypass, and complex scraping challenges. Simply provide a URL and your query - our API will intelligently extract the relevant information and return structured data you can immediately use to populate customer profiles, CRM systems, or any other application.Key Benefits:
  • No need to build complex scraping infrastructure
  • Handles dynamic content and JavaScript-heavy sites
  • Bypasses common bot detection systems
  • Returns clean, structured data ready for integration
  • Perfect for onboarding automation and data enrichment workflows
CHECK IT OUT HERE!

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📊 API Call History Improvements (June 5th)

We’ve released an improved API call history widget to the dashboard with enhanced filtering options. You can now filter your API calls by time periods including this month, last 3 days, last 7 days, last 3 months, last 6 months, last year, or view all time data for comprehensive historical analysis.
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May 2025
SDKs, Integrations & Infrastructure Improvements

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🔗 Zapier Integration (May 30th)

Zapier integration is now live!Note: This is an v0 launch, we only released the retrieve endpoint for now with the rest to follow soon.

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💎 Ruby SDK & Image Mode Updates (May 29th)

  • New Ruby SDK released: https://rubygems.org/gems/brand.dev
  • Docs updated to show SDK usage
  • We now return a third value for “mode” under images: has_opaque_background, this means the image has its own background and can be used in dark mode or light mode.

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🐍 Python SDK Launch (May 23rd)

New python SDK released: https://pypi.org/project/brand.dev/

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📝 TypeScript SDK Rewrite (May 20th)

New typescript SDK released: https://www.npmjs.com/package/brand.devThis is a complete re-write and now exposes the types for easy integration.

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🗄️ Database Migration (May 15th)

Transitioned to a more reliable database provider, resulting in a decrease of API call latency by approximately 50ms.